Woman posts graduation picture after receiving PhD in ‘the Politics of Smell’, becomes subject of trolling online

What Happened

Ally Louks, 28, shared her PhD completion photo in olfactory ethics studying smell's behavioral effects. Her post unexpectedly went viral on X with 130 million views in November 2024. While receiving congratulations, the doctorate holder faced significant online backlash and trolling. Louks expressed surprise at the sudden attention, stating she rarely used social media before sharing her academic achievement.

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