Netflix plans to add a vertical video feed, use AI for recommendations
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Netflix plans to add a vertical video feed, use AI for recommendations

TechCrunch·3h ago·Neutral

What Happened

Netflix is launching a TikTok-like vertical video feed in its apps this month to help users discover video podcasts and content. The company plans to expand AI use for content recommendations and creation tools. Netflix acquired AI company Interpositive last month, aiming to improve creator tools and personalization systems using advanced AI technologies.

Key Entities

NetflixTikTokAIInterpositiveGregory PetersTed SarandosBen Affleck

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